Admissions are open for the Fall 2026 batches ΓÇö limited seats, apply today! Apply now
Duration
12 Weeks
Mode
Hybrid
Audience
Everyone
Certificate
Verified

Plan and run campaigns across Google, Meta and TikTok, grow organic reach with SEO and measure everything in Analytics.

The Digital Marketing Professional (SEO, Ads & Social Media) program at ITA Academia is a 10-week, mentor-led track designed around real industry workflows. Every module combines live instruction with guided labs, and ends with a graded deliverable that goes straight into your portfolio.

What makes this course different

  • Project-based learning: you build real, demonstrable work ΓÇö not just slides and quizzes.
  • Industry mentors: taught by practitioners who are actively shipping in their domain.
  • Career systems: CV and portfolio reviews, mock interviews and placement support through our hiring-partner network.
  • Flexible pacing: morning, evening and live-online batches with recorded sessions for revision.

By the end of this course you will be able to

  • Build a full-funnel marketing strategy
  • Run Google Search and Meta ad campaigns
  • Optimise websites for search engines
  • Grow and manage social media channels
  • Report ROI with GA4 and dashboards

Certification

Graduates receive an ITA Academia verified certificate of completion and a transcript of assessed projects. Selected students are recommended to hiring partners and internship programs.

What you will learn

  • Build a full-funnel marketing strategy
  • Run Google Search and Meta ad campaigns
  • Optimise websites for search engines
  • Grow and manage social media channels
  • Report ROI with GA4 and dashboards

Who should attend

  • Beginners with no prior experience
  • Students of any discipline
  • Professionals and freelancers who want a practical, job-focused skill

Prerequisites

No prior experience required. Basic computer literacy and a laptop are recommended.

Course curriculum · 8 modules

Hands-on sessions, guided labs and a graded assignment covering marketing fundamentals & funnels.

  • Concepts & live demo
  • Guided lab exercise
  • Assignment & review

Hands-on sessions, guided labs and a graded assignment covering seo foundations.

  • Concepts & live demo
  • Guided lab exercise
  • Assignment & review

Hands-on sessions, guided labs and a graded assignment covering google ads.

  • Concepts & live demo
  • Guided lab exercise
  • Assignment & review

Hands-on sessions, guided labs and a graded assignment covering meta & tiktok ads.

  • Concepts & live demo
  • Guided lab exercise
  • Assignment & review

Hands-on sessions, guided labs and a graded assignment covering social media management.

  • Concepts & live demo
  • Guided lab exercise
  • Assignment & review

Hands-on sessions, guided labs and a graded assignment covering email & content marketing.

  • Concepts & live demo
  • Guided lab exercise
  • Assignment & review

Hands-on sessions, guided labs and a graded assignment covering ga4 & reporting.

  • Concepts & live demo
  • Guided lab exercise
  • Assignment & review

Hands-on sessions, guided labs and a graded assignment covering client campaign project.

  • Concepts & live demo
  • Guided lab exercise
  • Assignment & review
Nimra Shah

Nimra Shah

Digital Marketing Lead · Cheetay

Nimra has managed six-figure ad budgets and grown organic traffic for e-commerce brands. She teaches marketing that is measured, not guessed.

Meta AdsGoogle AnalyticsSEOPerformance Marketing
BatchStartsScheduleModeSeats
Batch 144 – Digital Marketing Fundamentals Jun 20, 2026 Mon-Fri On-Campus 20 Apply
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